Experion is an FDI-funded real estate developer, a subsidiary of Experion Holding Pte. Limited, Singapore — the real estate investing arm of the AT Holdings group of companies — and it began its India journey in 2006. The company has a track record of 10 landmark projects across Gurugram, Lucknow, Noida, and Amritsar, covering a total of 1.02 million square metres (10.96 million square feet) of built-up area. The Experion Group now holds a presence across Haryana, Punjab, Uttar Pradesh, Telangana, Goa, and Maharashtra. Its move into Sector 99, Noida, extends a footprint the developer has been building along the Noida Expressway corridor for several years.
Established in 2006 as a 100% Foreign Direct Investment entity backed by the $2.5 billion AT Holdings Group, Experion has positioned itself as a developer focused on premium, sustainable projects across northern India, with its headquarters in Gurugram. The company has delivered approximately 7 million square feet of residential and commercial projects, and its FDI-backed structure, Singapore parentage, and low-density luxury product focus differentiate it from domestic-capital developers.
Sector 99 is not Experion's first address in Noida. The developer's Noida expansion has moved in deliberate steps along the Expressway corridor. Experion Developers, a fully FDI-funded developer, forayed into Noida's real estate landscape with the launch of its flagship ultra-luxury residential project, Experion Elements. Strategically located in Sector 45, Experion Elements offers 3 and 4 BHK flats with seamless access to Delhi and NCR's prime hubs including Connaught Place and South Delhi. Its landscape was designed by award-winning international firm Belt Collins of Hong Kong, with architecture by DSP Design.
Further south on the Expressway, Experion Saatori is a new-launch ultra-luxury residential project located in Sector 151, Noida, directly on the Noida–Greater Noida Expressway. With 84 percent open area across a 4.95-acre site and three iconic towers rising 39 floors, Saatori represents Experion Developers' most significant statement in the Noida market to date. The project is RERA-registered under UPRERAPRJ747628/01/2026 with possession targeted for December 2030, offering 3 BHK, 3 BHK+Study, and 4 BHK+Study residences from 2,100 sq ft to 3,200 sq ft, with prices starting at ₹3.36 Cr. The Sector 99 project sits between these two anchors — Sector 45 to the north and Sector 151 to the south — reflecting the developer's strategy of staging premium inventory at multiple points along one of NCR's most active residential corridors.
Experion Sector 99 Noida is planned as an ultra-luxury residential project offering 3 BHK, 4 BHK, and 5 BHK apartments and penthouses with state-of-the-art amenities. Each apartment is finished with high-quality fittings, Italian marble flooring, VRV air-conditioning, and branded modular kitchens with integrated appliances. Standout features include ultra-luxury residences with smart home automation. The configuration range — from 3 BHK through to penthouses — positions this as one of Experion's more expansive residential briefs in Noida, aimed at both families seeking a permanent address and buyers looking at larger-format luxury units that remain rare in this part of the city.
The project incorporates green features such as rainwater harvesting, solar energy utilisation, and landscaped green spaces to promote sustainable living. Residents can expect facilities including a clubhouse, swimming pool, gym, landscaped gardens, children's play areas, sports courts, and 24/7 security. These specifications align with Experion's consistent product DNA across its Noida portfolio — low-density site planning, international-grade landscape design, and sustainability measures that go beyond standard compliance.
The Noida–Greater Noida Expressway is the infrastructure spine that makes Sector 99 viable for a developer of Experion's positioning. Stretching from the Mahamaya Flyover in Noida to Pari Chowk in Greater Noida, this expressway was originally planned to ease commuter traffic while opening up Greater Noida for residential and commercial growth. Developers saw its potential early, and this expressway's five-year growth story reveals over 130 percent price appreciation, with average apartment prices now hovering around ₹11,750 per sq ft according to 99acres data.
Sector 99 sits less than 2 km from the Noida Expressway and approximately 3 km from a metro station, with local markets, schools, IT parks, and banks in close proximity. Nearness to the Noida–Greater Noida Expressway, Vishwakarma Road, and Sector 45 Road ensures widespread connectivity; major employment hubs of NSEZ and Noida Phase 2 are within 8 km, and offices in Sectors 125, 132, and 142 are also nearby.
The social infrastructure serving Sector 99 buyers is already established. Esteemed schools such as Gyanshree School, The Khaitan School, and Pathways School are within a 5 km radius, and well-known medical institutions including Jaypee and Yatharth Super Speciality Hospitals are within easy reach. Popular destinations such as Sector 18 — Noida's principal commercial hub — The Great India Place Mall, and Amity University are just a short drive away.
Forward-looking infrastructure further supports the rationale for buying here at this stage. Phase I of Noida International Airport (Jewar Airport) was inaugurated on March 28, 2026, by Prime Minister Narendra Modi, moving the project from planning to operational reality. The Delhi–Meerut RRTS Corridor, once fully functional, will further boost Sector 99's connectivity via New Ashok Nagar Station, approximately 9 km away. These are infrastructure facts, not projections — they represent committed public investment that directly expands the catchment of employment and transit accessible to residents of this sector.
Across Experion's Noida portfolio, a consistent set of priorities recurs: low-density site planning, internationally designed landscapes, and technology integration within apartments. Experion Elements, for instance, incorporates advanced smart building technology and sustainable practices such as low-density design to minimise its ecological footprint, carefully balancing sustainable geography with cutting-edge architecture. The project exemplifies sustainability — it even provides one dedicated EV charging facility per apartment alongside regular car parking. Buyers who have tracked the developer's Sector 45 and Sector 151 launches will recognise these as house-standard commitments, not project-specific additions.
Experion is the first developer in India to pursue the WELL certification for a residential programme, and is on track to deliver nearly 1,000 healthier homes to residents under that standard. This context matters for Sector 99: a buyer is not simply acquiring an apartment from a developer active in this location, but purchasing into a specific product type — one that Experion has built, refined, and certified across its broader NCR footprint since 2006.
Property rates in Sector 99 Noida currently range from approximately ₹4,500 to ₹6,000 per sq ft, with appraised values in the locality showing gradual increase over recent years. Experion's product, positioned at the ultra-luxury end of the Expressway corridor, will price above these locality-level benchmarks — consistent with how Elements and Saatori are positioned relative to their respective sectors. Across the broader Noida–Greater Noida Expressway corridor, average apartment prices hover around ₹11,750 per sq ft, with inventory dominated by mid-to-high segment high-rise projects. The Sector 99 project, given its configuration range up to penthouses and its 5 BHK offering, targets a distinct buyer segment within that market.
